Retail sales is more than selecting a product from a shelf, taking it to the cashier and paying. Modern consumers are equipped with more knowledge and have more questions that ever. They have come to expect sales representatives be extremely well versed in product knowledge. Datalogic assisted sales solutions give retail staff a powerful way to interact with customers providing them the information they want regarding product features, instructions on use, competitive products and more. This information coupled with store data such as stock, pricing, delivery and more elevate the sales experience. Moreover, where payment is taken is not at a single location near the door. Datalogic assisted sales solutions put the POS anywhere on the retail floor by allow the POS to be at any store associate.